Our approach has been to help brand owners realise the full potential of their food and drink brands for over 40 years. As a brand owner, you need to be confident that the people entrusted with building your brands are 100% focused on delivering your objectives. With Scot Serve, there is no conflict of interest with competing brands in our portfolio so we will never compromise your brand’s integrity or values.
Testimonials
We started working with Scot Serve 10 years ago and the relationship has gone from strength to strength. One of the reasons it works so well for us is Scot Serve’s flexibility – they’ve become a key resource in a regional location and are very much people-focused operation. We have also entrusted the team with our back office function so they handle all our admin, management reports and payroll – all helping to make our business more cost-effective.
Paul Robinson, Channel Director, Perfetti Van Melle
Scot Serve’s entry for Project Scotland really stood out and was a great example of how the company worked with FrieslandCampina UK to convince it that there was a case for specific support for the Scottish wholesale sector.
The campaign, called ‘The Goodness of Milk’ for Yazoo, led to an increase in both distribution and rate of sale for the brand. What is also impressive is the way Graeme Clark and his team worked in partnership with FrieslandCampina UK – as a result of the project, which involved direct communication, van sales and promotions, sales of Yazoo 1-litre in key wholesalers in Scotland have increased by 42%.
Gerry Fraser, Senior Trading Manager, Batleys
It’s a real pleasure dealing with Scot Serve because when they say they deliver, you can get on with your business in the knowledge that they will do just that. I find the company’s approach refreshing because Graeme Clark’s ideas are always very simple yet effective. With the Yazoo campaign, for example, the uplift in our sales was phenomenal. Scot Serve are successful because they understand Scottish marketplace and are out there getting to know wholesalers like JW Filshill. The relationships they have makes doing business easier and highlights the value in brands providing tailored support for Scotland which is a huge step in the right direction.
Stuart Harrison, Senior Grocery Buyer, JW Filshill
Join Us on the Journey
As we continue to redefine wholesale brand management in the UK market, we invite you to get to know our team better. Connect with us, and let's explore how WBM can be your strategic partner in achieving remarkable brand success.
